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Green marketing 101: Sell what they’re buying

In 2003, coal was king in Utah — it meant cheap energy and plenty of jobs — so the market for renewables was virtually nonexistent. Then two professors found a new way to talk about wind power. Read...

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Image may be NSFW.
Clik here to view.

Green marketing 101: Sell what they’re buying

In 2003, coal was king in Utah — it meant cheap energy and plenty of jobs — so the market for renewables was virtually nonexistent. Then two professors found a new way to talk about wind power. More...

View Article
Browsing all 2 articles
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